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Rob and Mike were interviewed by InnovationExcellence.com about their current research. “INets,” as we call them, build innovation capabilities and foster action through mutual learning and support. They are characterized by a sense of community built around people with common interests but diverse perspectives and objectives.
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In our post yesterday at Fast Company, we describe guiding principles for building a robust network, which is one of the most important factors to succeeding as an innovator or entrepreneur, inside or outside a large corporation:
Simple rules rule
Determine your objectives
Build diversity into your group
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3M’s innovation center, built about 3 years ago, sits across a pond from a “square mile of research labs” focused on dozens of different industry groups. The center’s focus is on exposing customers to the broad array of 3M technologies, in order to help create innovative solutions. I was part of a group of seven innovation [...]
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Creating Entrepreneurial Behavior within a Mature Company – Jim Blasingame's Small Business Advocate, November, 13, 2009.
True Marketing Doesn’t Just Sell the Story – Advertising Age, September 2, 2009.
Playing Well With Others – Wall Street Journal, June 22, 2009.
